LABEL NAMES: Sass and Bide Vie. Diffusion Line of Sass and Bide.
TYPES OF GARMENTS: Jumpsuits, T-Shirts, Shorts, Dresses, Skirts Jackets, Jeans, Bodysuits, Tights.
FABRICS: Cottons, Polyesters
Their denim is usually a cotton/elastane blend or around
64% Cotton, 32% Polyester, 4% Lycra.
TRIMS/EMBELLISHMENTS: A lot of beading - golds and silvers, Sequins.
FABRIC MANIPULATIONS: Minimal. Some ruching, pintucks, gathering.
STYLES OF GARMENTS: The Sass & Bide style is inspired by the obscure & the beautiful - a unique style for women who appreciate a quirky yet ultimately sexy aesthetic. Their famous and highly-coveted denim collections feature body hugging jackets, play suits, skirts dresses and mini skirts. Source: http://www.mycatwalk.com.au/designer/sass-aand-bide.html accessed 21/08/2010
PRICE POINTS:$70-$450
PROMOTION:In store, online shopping sites such as mycatwalk.com, net-a-porter.com and shopbop.com
STOCKISTS: online at sassandbide.com.au, online shopping sites, (both local and international) and David Jones Department stores as well as boutique in Sydney, Melbourne, Brisbane, Adelaide, Perth and Canberra
WHO IS THE CONSUMER: Women. Mostly older youth and 20yr-30yr age range. Fashion forward woman who is ready to make a statement with excessive embellishment. She is sexy and sheike and likes an eclectic aesthetic. Affordability is mediocre - not mass consumer market (the likes of Target), but still more accessible than RTW.
TOMORRO THE GREAT AW10
Sassandbide.com
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| mycatwalk.com |
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| mycatwalk.com |
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| mycatwalk.com |
Full-length loose fit jumpsuit with front hidden pockets. Contrast Black and White stripes around the waist with mirror and stud embellishment. Available in Black or White.
100% Polyester
Grey loose fit scoop neck pocket tee.
100% Cotton
Long sleeve loose fit cropped tee with cut out shoulders and Gold bead embellishment throughout.
100% Cotton
White modern separates like this chic cotton tank with a cut out shoulder. This tee has a asymmetrical sleeve and hem for added detail.
100% Cotton
S&B Vie The Shake Up Longline Cardigan
100% Cotton
Black and White stylish stripe relaxed fit blazer with Gold button detail.
Polyester. Partially Lined
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LABEL NAMES: Kit Willow - Australian Designer. Portmans - Retail chain.
TYPES OF GARMENTS: Seven Signature Dresses
FABRICS: Washer finish silk satin, Cotton poplin, Silk cotton viscose, Stretch cotton sateen, Silk cotton voile.
TRIMS/EMBELLISHMENTS: Grain trim, Elastic waist-belt, Piping inserted seams, bow, knotted cord strapping,
FABRIC MANIPULATIONS: Pintucks, box pleats, Laser Cutting, Gathering.
PRINT: Features on one dress only - Japanese Print Dress. Basic black and white block print.
STYLES OF GARMENTS: The Sass & Bide style is inspired by the obscure & the beautiful - a unique style for women who appreciate a quirky yet ultimately sexy aesthetic. Their famous and highly-coveted denim collections feature body hugging jackets, play suits, skirts dresses and mini skirts. Source: http://www.mycatwalk.com.au/designer/sass-aand-bide.html accessed 21/08/2010
PRICE POINTS: $159.95 (Cotton poplin), $169.95 (Silk cotton viscose and cotton sateen), $199.95 (Silk cotton voile/silk satin combo and Silk Cotton), $249.95 (Washer finish silk satin)
PROMOTION: In store, online website.
STOCKISTS: Selected Portmans Stores in early October 2006.
WHO IS THE CONSUMER: Women. Mostly 20yr-30yr age range. The Feminine girl.
COLOUR PALETTE: The collection has a muted color palette of black, white, gray and tan with accents of cobalt blue and bright pink.
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| mycatwalk.com |
Grey loose fit scoop neck pocket tee.
100% Cotton
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| mycatwalk.com |
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| mycatwalk.com |
100% Cotton
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| mycatwalk.com |
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| mycatwalk.com |
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| mycatwalk.com |
100% Cotton
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| mycatwalk.com |
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| frockaholics.com |
100% Cotton
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| mycatwalk.com |
Polyester. Partially Lined
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| SS2008-2009 Images from flicker.com |
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| SS2008-2009 Images from flicker.com |
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| SS2008-2009 Images from flicker.com |
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KIT WILLOW FOR PORTMANS
LABEL NAMES: Kit Willow - Australian Designer. Portmans - Retail chain.
TYPES OF GARMENTS: Seven Signature Dresses
FABRICS: Washer finish silk satin, Cotton poplin, Silk cotton viscose, Stretch cotton sateen, Silk cotton voile.
TRIMS/EMBELLISHMENTS: Grain trim, Elastic waist-belt, Piping inserted seams, bow, knotted cord strapping,
FABRIC MANIPULATIONS: Pintucks, box pleats, Laser Cutting, Gathering.
PRINT: Features on one dress only - Japanese Print Dress. Basic black and white block print.
STYLES OF GARMENTS: The Sass & Bide style is inspired by the obscure & the beautiful - a unique style for women who appreciate a quirky yet ultimately sexy aesthetic. Their famous and highly-coveted denim collections feature body hugging jackets, play suits, skirts dresses and mini skirts. Source: http://www.mycatwalk.com.au/designer/sass-aand-bide.html accessed 21/08/2010
PRICE POINTS: $159.95 (Cotton poplin), $169.95 (Silk cotton viscose and cotton sateen), $199.95 (Silk cotton voile/silk satin combo and Silk Cotton), $249.95 (Washer finish silk satin)
PROMOTION: In store, online website.
STOCKISTS: Selected Portmans Stores in early October 2006.
WHO IS THE CONSUMER: Women. Mostly 20yr-30yr age range. The Feminine girl.
Dream of a Dress Collection
http://www.bocuma.com/kitwillow/
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McQ Alexander Mcqueen for Target
LABEL NAMES: (McQ) Alexander Mcqueen, Target
TYPES OF GARMENTS:
lightweight sweaters, skinny jeans, bubble dresses, slim skirts and cuffed shorts, t-shirts, tunics. Signature pieces include a coated cotton poplin black trench, a rock ’n’ roll gray denim cropped studded jacket, a men’s wear-inspired tuxedo blazer and a color-blocked one-shoulder dress with bubble hem. The collection also will include swimwear and cotton voile print scarves.
lightweight sweaters, skinny jeans, bubble dresses, slim skirts and cuffed shorts, t-shirts, tunics. Signature pieces include a coated cotton poplin black trench, a rock ’n’ roll gray denim cropped studded jacket, a men’s wear-inspired tuxedo blazer and a color-blocked one-shoulder dress with bubble hem. The collection also will include swimwear and cotton voile print scarves.
Source: http://www.nitrolicious.com/blog/2009/01/19/more-looks-mcq-alexander-mcqueen-for-target/ accessed 21/08/2010
COLOUR PALETTE: The collection has a muted color palette of black, white, gray and tan with accents of cobalt blue and bright pink.
FABRICS: Mesh, Coated cotton poplin, cotton denim, cotton voile, open yarn, sateen, jersey
TRIMS/EMBELLISHMENTS: Mesh, Studs.
ACCESSORIES: Cotton voile scarves, necklace collars, studded leather belts.
ACCESSORIES: Cotton voile scarves, necklace collars, studded leather belts.
FABRIC MANIPULATIONS: Bubble hem, pleating,
PRINT: Chambray, graphic prints, silk-screen photographs, tattoo prints.
STYLES OF GARMENTS: Rock and Roll.
PRICE POINTS: $19.99 - $129.99. Average price $50-$60 (USD).
PROMOTION: In store, online website.
STOCKISTS: Selected Target stores, Target.com
WHO IS THE CONSUMER: Women. Youth and young adults.
Love is a Battle Droid Collection
March 2009
Courtesy of http://www.nitrolicious.com/blog/2009/01/20/full-look-mcq-alexander-mcqueen-for-target/
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Viktor & Rolf for H&M
LABEL NAMES: Viktor & Rolf, H&M
TYPES OF GARMENTS: The Viktor & Rolf collection, displayed separately at H&M stores, contains a complete wardrobe of tailored pieces, casual pieces and party clothes. Tuxedos for men and women, cocktail dresses and sweatshirts and jeans.
Source: http://www.hm.com/it/investorrelations/pressreleases/__prfinance.nhtml?pressreleaseid=230663 accessed 21/08/2010
There are perfect everyday pieces like jeans, tops, knits, jackets and coats. The collection also includes evening looks such as a well tailored tuxedo for men and chic cocktail dresses and a soon to be coveted wedding dress for women. In addition there are men’s and women’s accessories and underwear ranges.
Source: http://www.nitrolicious.com/blog/2006/10/30/viktor-rolf-for-hm-collection/ accessed 21/08/2010
There are perfect everyday pieces like jeans, tops, knits, jackets and coats. The collection also includes evening looks such as a well tailored tuxedo for men and chic cocktail dresses and a soon to be coveted wedding dress for women. In addition there are men’s and women’s accessories and underwear ranges.
Source: http://www.nitrolicious.com/blog/2006/10/30/viktor-rolf-for-hm-collection/ accessed 21/08/2010
COLOUR PALETTE: Colours are rich forest green, raspberry red, black, nude and grey for ladies, and black, dark green, grey, and off white for men.
FABRICS: Materials are pure wool or cotton for tailored pieces, wool or silk for dresses, wool or angora for knitwear and cotton for sweatshirts and jeans.
FABRIC MANIPULATIONS: heart and arrow motif. The women’s wear collection features the heart, the men’s wear collection the arrow, and both graphic elements are used in a variation of techniques: embroidery, placed print and patchwork.
STYLES OF GARMENTS: The look is modern couture meet deluxe sportswear. The love-themed collection is heavily dominated by the label's trademark heart motifs, elegant tailoring, and Victorian details like high buttons and big bows.
PRICE POINTS:
Price examples women:
Silk satin dress: €79.90
Jeans: €59.90
Tuxedo blazer: €79.90
Tuxedo trousers: €49.90
Sweatshirt: €39.90
Shoes: €79.90
Price examples men:
Cotton shirt: €39.90
Jeans: €49.90
Tuxedo: €199
Sweatshirt: €39.90
Brogue shoes: €99
Price examples women:
Silk satin dress: €79.90
Jeans: €59.90
Tuxedo blazer: €79.90
Tuxedo trousers: €49.90
Sweatshirt: €39.90
Shoes: €79.90
Price examples men:
Cotton shirt: €39.90
Jeans: €49.90
Tuxedo: €199
Sweatshirt: €39.90
Brogue shoes: €99
PROMOTION: In store, online website.
STOCKISTS: Selected H&M stores, online store.
WHO IS THE CONSUMER: Young Adults. Woman & Men.
WOMEN’S COLLECTION
Buttons, patches, pockets, prints and patterns shaped as hearts characterize the women’s part of the collection.
Styles: tuxedo, pea coat and trench coat, down ski jacket, classic trousers and jeans, a white cotton shirt with pin tucks, feminine silk crepe blouses with ruffles or pin tucks, silk georgette bow top, skirts in wool crepe and silk and a heart sweatshirt.
Knitwear: angora bow jumpers, bow satin cardigans.
Eveningwear: couture inspired dresses with ruffles, draping and bows.
Lingerie: femme fatale silk satin bras and knickers with bows, a camisole and a kimono dressing gown, soft cotton bras and knickers with bows as well as a tank top.
Wedding: silk duchesse wedding dress.
Accessories: two pair of high heel shoes in suede, a silk scarf.
Colours: black, forest green, grey, nude, off white and raspberry red.
Price examples women: Silk satin dress: €79.90, Trench coat: €99, Wool trousers: €49.90, Angora jumper: €49.90, Shoes: €79.90, Wedding dress: €298.
MEN’S COLLECTION
For men, arrows are incorporated into the collection as embroideries, placed print and patchwork.
Styles: shirts, pea coat and trench coat, wool and corduroy trousers and cotton
sweatshirt.
Knitwear: argyle sweater.
Eveningwear: tuxedo, denim blazer, checked blazer.
Underwear: cotton jersey boxer shorts, briefs and tank tops with bows or woven cotton boxer shorts and a classic pyjama.
Accessories: trainers, brogue shoes, spectacles, bow tie, silk socks.
Colours: black, dark green, raspberry red, grey and off white.
Price examples men: Cotton shirt: €39.90, Sweatshirt: €39.90, Jeans €49.90, Trench coat: €149, Trainers: €79.90, Tuxedo: €199.
Source: http://www.nitrolicious.com/blog/2006/10/30/viktor-rolf-for-hm-collection/ accessed 21/08/2010
WOMEN’S COLLECTION
Buttons, patches, pockets, prints and patterns shaped as hearts characterize the women’s part of the collection.
Styles: tuxedo, pea coat and trench coat, down ski jacket, classic trousers and jeans, a white cotton shirt with pin tucks, feminine silk crepe blouses with ruffles or pin tucks, silk georgette bow top, skirts in wool crepe and silk and a heart sweatshirt.
Knitwear: angora bow jumpers, bow satin cardigans.
Eveningwear: couture inspired dresses with ruffles, draping and bows.
Lingerie: femme fatale silk satin bras and knickers with bows, a camisole and a kimono dressing gown, soft cotton bras and knickers with bows as well as a tank top.
Wedding: silk duchesse wedding dress.
Accessories: two pair of high heel shoes in suede, a silk scarf.
Colours: black, forest green, grey, nude, off white and raspberry red.
Price examples women: Silk satin dress: €79.90, Trench coat: €99, Wool trousers: €49.90, Angora jumper: €49.90, Shoes: €79.90, Wedding dress: €298.
MEN’S COLLECTION
For men, arrows are incorporated into the collection as embroideries, placed print and patchwork.
Styles: shirts, pea coat and trench coat, wool and corduroy trousers and cotton
sweatshirt.
Knitwear: argyle sweater.
Eveningwear: tuxedo, denim blazer, checked blazer.
Underwear: cotton jersey boxer shorts, briefs and tank tops with bows or woven cotton boxer shorts and a classic pyjama.
Accessories: trainers, brogue shoes, spectacles, bow tie, silk socks.
Colours: black, dark green, raspberry red, grey and off white.
Price examples men: Cotton shirt: €39.90, Sweatshirt: €39.90, Jeans €49.90, Trench coat: €149, Trainers: €79.90, Tuxedo: €199.
Source: http://www.nitrolicious.com/blog/2006/10/30/viktor-rolf-for-hm-collection/ accessed 21/08/2010
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